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The 86 Day Sprint

Most agents spend Q4 waiting for January. They tell themselves the market is slow, everyone is busy, and nobody buys during the holidays, and meanwhile the agents who keep working get every buyer nobody else is talking to. Hitting 9+ deals before the year ends is not a lead problem, it is a conversation problem. This is the two system sprint that fixes it: open houses put you face to face with people who are actually moving, reels bring them to you, and over 12 weeks that is 84 open houses and 24 reels on a marketing budget of zero. Inside: the open house system of 7 a week in the weekday 4 to 6pm window, one hour each, the same house over and over, how to get houses to sit when you have no listings, sign placement, what to say at the door to take yourself out of the sales position, and the same night follow up text, plus the Hook, the Format, and the Machine behind listing tour reels under 30 seconds, the ManyChat keyword that turns a comment into a conversation, the combination most agents miss where your open houses feed your reels and your reels fill your open houses, a weekly rhythm, the 12 week October to December plan, and a scorecard. 10 pages. Built from 6 signs and about $500 that became 15 deals in 90 days. No ad spend, no big following, just the system and the reps.

  • The open house system: 7 a week, the weekday 4 to 6pm window, why one hour beats four, and why you sit the same house over and over
  • How to get houses to sit when you have no listings of your own
  • Sign placement, what to say at the door, and the same night follow up text, word for word
  • The Hook, the Format, and the Machine behind listing tour reels that turn comments into buyer conversations
  • The combination most agents miss: your open houses feed your reels and your reels fill your open houses
  • A weekly rhythm, the 12 week October to December plan, and a scorecard to track every rep
  • The one rule that decides whether any of it works: never skip the follow up to get more reps
Peyson Robertson
Peyson Robertson 35+ Agent Team | Coachella Valley

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