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The Complete Agent Playbook.

Every script, framework, and system I use to run a 300+ unit operation. Organized step by step so you can follow it from start to finish.

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50+ Power Questions for Buyers and Sellers

The exact questions that make buyers and sellers feel understood instead of processed: 50 plus power questions for consults, listing appointments, objections, and follow ups, each with the weak version to drop and the better version to ask.

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The Open House Opportunity Analyzer

A free scoring framework that tells you what kind of open house day you are about to have before you pull a sign out of your trunk. Score any listing out of 100 on four factors.

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The 62 Million Dollar Follow Up System

The exact follow up system a 24 year old agent used to close 62 million dollars: personalization rules, the video text approach, and the full cadence from day one through the long game.

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The Realtor Instagram Playbook

The exact playbook to turn a real estate Instagram into a lead machine in 2026: profile fixes, the content shift, the local expert formula, and a 40 dollar phone setup.

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Cowork: Your First Hire

The five exact jobs to hand Claude Cowork: inbox, Follow Up Boss database, contract busywork, content, and delegating from your phone with Dispatch.

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IG Massive Growth Prompts Pack

The exact 4 Claude prompts I run every day to validate content, engineer hooks, write reels, and build save worthy carousels for your market.

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The Free Lead Engine

The three channels I built to 10 plus deals a month before I ever spent real money on leads. Open houses, community, and social media.

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The AI Rank Guide

Buyers are asking ChatGPT and Claude who the best agent is. How to get yourself ranked and recommended, plus a 30 day starting plan.

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The Full Fee Playbook

The exact system we use to hold 3 percent without flinching. The math, the scripts, and word for word responses to every fee objection.

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The Dead Lead Reactivation Sequence

The exact system I used to pull 25 forgotten leads out of my CRM and turn them into 7 booked appointments in a single week.

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10 Hook Templates

10 fill in the blank hook templates that actually stop the scroll, with a real example under each one. No more staring at a blank first line.

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Claude Prompts for Realtors, Social Media Edition

The 10 prompts I use to run my real estate Instagram with Claude. A month of content, captions, reel hooks, and DM scripts. Paste and post.

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The Buyer Objection Handbook

The six objections every buyer uses to stay on the sidelines, with the exact words to say for each. Agree, reframe, give them the move.

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01

Set Your Foundation

Understand where most agents go wrong and build the blueprint for what a real production business looks like.

02

Structure Your Day

Build the daily habits and time blocks that separate top producers from everyone else.

How to Structure Your Day

The no-excuses daily framework that builds a pipeline of 20+ active clients. Time blocks, prospecting windows, and follow-up systems.

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The AI Automation Playbook

6 skills to build using AI. The complete playbook for using AI to automate follow-ups, content, and lead management.

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The Agent Efficiency Playbook

Stop doing too much of the wrong things. The daily system for cutting noise, prioritizing leads, and focusing every hour on revenue producing activities.

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The 2-1-25 Schedule Framework

The daily schedule that protects your prospecting and follow-up time. Built to maintain a pipeline of 25+ active clients without ever guessing where your time went.

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The 5-5-5 Daily Method

The daily activity framework that keeps your pipeline full. A repeatable system built around the numbers that actually move the needle.

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The Real Estate Assistant Setup Guide

How to train Claude AI to run your daily briefing, listing launches, content, and follow-up. Faster than a VA and available 24/7.

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4 Prompts, 4 Decisions

Four AI prompts you run every morning before work. Open house selection, cold call lists, content strategy, and follow-up priorities all decided for you.

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The Claude Prompts Pack

Ready to use AI prompts for listing launches, market updates, client follow-ups, content creation, and daily planning. Copy, paste, and run.

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3 Appointments This Week

The fastest path to booking 3 real appointments this week. Outreach scripts, lead sources, and the exact daily cadence to fill your calendar now.

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5 Appointments, 3 Methods

Three prospecting methods that produce 5 appointments per week when used together. Open houses, database outreach, and content working as one system.

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03

Master Your Scripts

Know exactly what to say in every conversation. Buyer consults, listing appointments, pricing, objections, and saves.

04

Dominate Open Houses

Turn open houses into your number one deal source. The system that produced 36 deals from 100 open houses.

05

Build Your Follow-Up Machine

Most deals are lost in the follow-up. Build the system that makes sure no lead ever falls through the cracks.

06

Build Your Brand

Position yourself as the obvious choice in your market through content and personal branding.

Full Brand Guide for Real Estate Agents

Brand foundation, core values, unique selling proposition, and how to build a white glove experience for every client.

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The Community Content System

How to turn Instagram posts about your local community into a fully automated lead machine using ManyChat and your CRM.

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The Anti-Coaching Playbook

5 pieces of advice to stop following. The bad coaching that is quietly killing your business and the systems that actually move the needle.

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The Social Media Branding Guide

Stop looking like every other agent online. Brand foundation, content pillars, visual identity, and client experience framework in one guide.

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Local Listings From Instagram

Four types of local content that generate listing leads from Instagram. Keyword automation, ManyChat workflows, and direct CRM sync through Zapier.

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The 7 Day Content Schedule

A done-for-you weekly content calendar. What to post every day of the week from market data and buyer education to neighborhood spotlights.

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The Instagram Leads Guide

Turn Instagram comments into qualified leads on autopilot. Content pillars, DM automation scripts, and a full pipeline from Instagram to Follow Up Boss.

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The 1,000 Lead IG Play

How to build a 1,000 lead pipeline from Instagram. Keyword triggers, DM automation, and a simple funnel that turns followers into contacts.

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The $20K a Month IG Plan

The Instagram strategy designed to generate $20K a month in GCI. Content pillars, posting frequency, and lead capture workflows that run on autopilot.

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The IG Hooks Guide

The hooks that stop the scroll. Proven opening lines for Reels and posts that drive saves, shares, and DMs from your target audience.

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The 60 Minute Content Calendar

Plan an entire week of content in 60 minutes. A repeatable batch system for posts, Reels, and stories without burning out.

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100 Days of Reels for Realtors

100 days of buyer and seller focused Reel prompts with hooks, topics, and CTAs. Never wonder what to post again.

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The Agent Website Builder Guide

How to build a personal brand website that actually converts. Layout, copy, and the exact pages you need to look like the obvious choice.

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07

Execute Your 90-Day Plan

Put it all together. This is your quarter-by-quarter execution plan to start producing at a high level.

Want the Full System Installed for You?

These guides are the framework. The 7 Figure Agent Club is where we build it together with live coaching, accountability, and direct access to Peyson.