Every script, framework, and system I use to run a 300+ unit operation. Organized step by step so you can follow it from start to finish.
Fresh playbooks, scripts, and AI systems. Grab any of them and the PDF is in your inbox in seconds.
Set up Claude Design once, then make every listing flyer in minutes. Open house, just listed, in escrow, just sold, price improvement, coming soon. Paste the MLS or Zillow link, run a copy and paste prompt, and Claude builds it on brand and print ready. Word for word prompts for all 6 types plus a compliance checklist.
The follow along video walkthrough. Build your own lead generation website start to finish with Claude Code, no coding and no developer. Listings pull from IDX Broker, leads flow into Follow Up Boss, and the whole site lives on a free host. Create three accounts, paste one prompt, and watch it build all five pages.
Stop running the same MLS searches by hand every week. The step by step system to set up Claude in your browser and put it to work inside your MLS. Pull expired, withdrawn, cancelled, price drop, and back on market listings, then turn it into a task that runs on a schedule, hands off. No coding, written for your first time.
The profile, content, and posting system that makes buyers and sellers come to you. The 3 second profile fix, the three video types that grow a real estate page with zero ad spend, a swipe file of hooks you paste your city into, and a weekly posting plan from Monday through the weekend. You do not need a big following. You need the right system run for 90 days.
The exact channels and scripts I use to list 3 to 5 homes every month. Open houses, expireds and withdrawns, door knocking, your contact list, and direct mail farming, with a word for word script for each and a 90 day weekly plan. Four cost nothing but your time. Pick two and run them.
The audit that tells you why your Instagram is not bringing you buyers and sellers, plus the system to fix it. The brutally honest profile audit prompt, the 3 second test and hook autopsy, your top 3 moves this week, and how to build your dream client's brain in Claude so content gets written for them.
Five prompts that hand the busywork to AI so you stop doing it all alone. A 14 day listing launch machine, an appointment prep engine, a 2 minute CEO briefing, a content audit, and a 60 second business audit. Copy the prompts, fill in your numbers, and let AI carry the weight with you.
Go from invisible to top of mind. Use Instagram as a proof engine, fully build out the Google Business Profile almost every agent ignores, turn your Zillow profile into a credibility asset, and stack reviews everywhere so you get found in search and look credible before anyone calls.
Stop running a hustle and build a machine. The front end build with daily conversation targets, the back end with the full follow-up cadence and database setup, the social and email layers that convert on their own, and a 90 day build order. The same system we run with 50 plus agents.
Build one dashboard that pulls your calendar, email, and CRM into a single screen, built fresh for you every morning. Connect Gmail, Google Calendar, and any CRM, paste one prompt, and set it on a timer. No code, under thirty minutes to set up once. Built for beginners.
The Instagram system that brings in 1 to 2 closings a month without paying for a single lead. Build a lead source you actually own: a Stan Store site, content that sells, DM automation, and the follow up cadence where closings come from.
9 systems that turn your database into deals. The exact build to keep your follow up from failing and referrals coming in month after month, plus the weekly Power Hour, the monthly sphere email, and the full social formula.
Everything I learned growing a real estate Instagram from 7,000 to 23,000 followers in 90 days. The lessons that actually moved the needle: content that beats perfect, the highest leverage habit, planning ahead, and telling stories that get saved and shared.
Claude built my real estate agent website in 30 minutes for 32 dollars total. The exact install commands, the master prompt, the Netlify deploy walkthrough, IDX integration, connecting your domain, and the full year one cost math.
The exact way to turn a single transaction into a decade of business. The mindset shift that changes everything, how to manage emotions not just paperwork, the little things that prove you see your client, and the after the close habits almost every agent skips.
The agents who sell 5 plus homes a month all hit the same daily number: 15 to 20 real conversations a day. The two proven engines to get there, the cold call path, the open house path, the blended approach, and how to pick the one that fits you.
The exact numbers it takes to sell 3 plus homes a month and the system that makes sure you actually hit them. The floor, the accelerator number, the non negotiables, and the full 100 point week scorecard our team runs.
The exact system a 25 year old agent uses to pull 5 listings a month from expireds with no ad spend. Word for word scripts for expireds, FSBOs, and circle prospecting, the assumptive opener, objection handling, and the daily calling block.
Run your entire business from your phone. The full setup walkthrough for Claude Dispatch plus 10 plays you can run from the car, the open house, anywhere. Update a lead, move a stage, log a call, and check your whole pipeline by talking into your phone.
The exact setup I use to turn raw footage into finished, captioned video with an AI agent and an ElevenLabs voice. It cuts the filler, removes dead air, color grades, and burns in captions while you just talk to it in plain English. No coding background needed.
The exact week that took me from less than one deal a month to 400 plus in three years. Prospecting timeline, 100 Point Week scoring, follow up cadence, posting schedule, and roleplay reps, mapped out day by day.
The exact activity scoring system used to go from less than one escrow a month to 11 escrows at one time in 90 days. Core point values, two sample weeks, and the simple rules that take motivation out of the equation.
How a woman who had never touched real estate sold 49 homes in 18 months with no cold calls and almost no open houses. The exact three part daily system she runs: Instagram engine, community play, and referrals.
The exact open house system used to close 15 deals in 100 days. The full blueprint, printable sign in sheet and scorecard, a 7 day follow up script pack, scripts for every lead type, and re-engagement templates.
The three simple things a 500 plus home a year agent gave me in 15 minutes that built my business to 400 plus homes by 25: lead generation, relentless follow up, and showing up consistently. Plus the exact cadence to run each one.
The exact system to invite every buyer's agent working a community to your open house, one text at a time. Let AI pull the list from the MLS, clean it, and send each personalized text for you. Copy and paste prompts included.
The exact questions that make buyers and sellers feel understood instead of processed: 50 plus power questions for consults, listing appointments, objections, and follow ups, each with the weak version to drop and the better version to ask.
A free scoring framework that tells you what kind of open house day you are about to have before you pull a sign out of your trunk. Score any listing out of 100 on four factors.
The exact follow up system a 24 year old agent used to close 62 million dollars: personalization rules, the video text approach, and the full cadence from day one through the long game.
The exact playbook to turn a real estate Instagram into a lead machine in 2026: profile fixes, the content shift, the local expert formula, and a 40 dollar phone setup.
Claude Cowork is the tool inside the Claude desktop app that actually does work on your computer for you. The guide to setting it up and putting it to work as an assistant that runs your admin for free.
The five exact jobs to hand Claude Cowork: inbox, Follow Up Boss database, contract busywork, content, and delegating from your phone with Dispatch.
The exact 4 Claude prompts I run every day to validate content, engineer hooks, write reels, and build save worthy carousels for your market.
The three channels I built to 10 plus deals a month before I ever spent real money on leads. Open houses, community, and social media.
Buyers are asking ChatGPT and Claude who the best agent is. How to get yourself ranked and recommended, plus a 30 day starting plan.
The exact system we use to hold 3 percent without flinching. The math, the scripts, and word for word responses to every fee objection.
The exact system I used to pull 25 forgotten leads out of my CRM and turn them into 7 booked appointments in a single week.
10 fill in the blank hook templates that actually stop the scroll, with a real example under each one. No more staring at a blank first line.
The 10 prompts I use to run my real estate Instagram with Claude. A month of content, captions, reel hooks, and DM scripts. Paste and post.
The six objections every buyer uses to stay on the sidelines, with the exact words to say for each. Agree, reframe, give them the move.
Understand where most agents go wrong and build the blueprint for what a real production business looks like.
The 5 shifts that separate 7 figure agents from everyone else. Lead generation, scale, brand, team, and personal brand. Start here.
The five specific problems keeping agents stuck, why they cap your production, and one concrete action for each you can take this week.
The one page tracker I use to find the leaking number in any agent's business in under 10 minutes.
The exact systems, scripts, and database moves I wish I had installed before my third year in real estate.
How to build a 3 to 5 deal per month business with $0 in ad spend. Five free lead sources you can start running tomorrow.
The complete guide to scaling from six figures to seven. What changes, what stays, and the five leverage points that separate the top 1% from everyone else.
The full breakdown of how I built $350K in GCI in six months. Lead sources, conversion systems, and the daily structure behind the numbers.
Build the daily habits and time blocks that separate top producers from everyone else.
The no-excuses daily framework that builds a pipeline of 20+ active clients. Time blocks, prospecting windows, and follow-up systems.
6 skills to build using AI. The complete playbook for using AI to automate follow-ups, content, and lead management.
Stop doing too much of the wrong things. The daily system for cutting noise, prioritizing leads, and focusing every hour on revenue producing activities.
The daily schedule that protects your prospecting and follow-up time. Built to maintain a pipeline of 25+ active clients without ever guessing where your time went.
The daily activity framework that keeps your pipeline full. A repeatable system built around the numbers that actually move the needle.
How to train Claude AI to run your daily briefing, listing launches, content, and follow-up. Faster than a VA and available 24/7.
Four AI prompts you run every morning before work. Open house selection, cold call lists, content strategy, and follow-up priorities all decided for you.
Ready to use AI prompts for listing launches, market updates, client follow-ups, content creation, and daily planning. Copy, paste, and run.
The fastest path to booking 3 real appointments this week. Outreach scripts, lead sources, and the exact daily cadence to fill your calendar now.
Three prospecting methods that produce 5 appointments per week when used together. Open houses, database outreach, and content working as one system.
Know exactly what to say in every conversation. Buyer consults, listing appointments, pricing, objections, and saves.
How to sign 9 out of 10 buyers in a post NAR market. The complete consultation framework.
The 3 questions that win the signature. The exact framework I use to sign 9 out of 10 sellers without ever leading with a marketing plan.
The 3 sentences that price the listing. How to make the seller propose the right price before you ever quote one.
Win full commission 9 out of 10 times. The exact language to protect your value without being defensive.
What to say when your buyer wants to walk. The save framework that keeps deals together when emotions run high.
20+ word-for-word scripts to revive every dead lead in your CRM. Calls, texts, objection handlers, and a full ghosting drip campaign.
The script that gets buyers pre-approved and committed before you ever show a home. Stop wasting time on unqualified leads.
The full 60 minute buyer consultation broken down minute by minute. Five buying signals, word-for-word responses, and how to turn showings into signatures.
The 3 step framework that converts "just looking" prospects into real conversations. Disarm, qualify, and book in under 10 minutes.
Turn open houses into your number one deal source. The system that produced 36 deals from 100 open houses.
The complete open house system. Before, during, and after. Everything you need to convert visitors into clients.
The script for canvassing neighborhoods around active open houses. Generates listing conversations and fills your open houses.
A quick-start conversation framework for converting open house visitors into clients from day one. No fluff, just the script.
6 word-for-word scripts for every type of open house visitor. Active buyers, skeptical prospects, investors, neighbors, repeat visitors, and reluctant spouses.
Turn open house neighbor calls into listing conversations. Word-for-word language plus objection handlers for the 4 most common pushbacks.
Most deals are lost in the follow-up. Build the system that makes sure no lead ever falls through the cracks.
The exact system that turns cold leads into closings on repeat. Speed to lead, nurture sequences, and long-term campaigns.
How to unlock the $400,000 sitting in your CRM right now. The system for turning your existing contacts into closings.
The 4-touch playbook most agents never run. Turn every past client into a consistent source of referrals and repeat business.
The system for keeping buyers and sellers moving through the pipeline without stalling. Touchpoints, timelines, and the language that prevents ghosting.
The complete follow-up script for every lead type. New leads, cold leads, post-showing, and post-open house. Word for word so you never have to guess what to say next.
Position yourself as the obvious choice in your market through content and personal branding.
Brand foundation, core values, unique selling proposition, and how to build a white glove experience for every client.
How to turn Instagram posts about your local community into a fully automated lead machine using ManyChat and your CRM.
5 pieces of advice to stop following. The bad coaching that is quietly killing your business and the systems that actually move the needle.
Stop looking like every other agent online. Brand foundation, content pillars, visual identity, and client experience framework in one guide.
Four types of local content that generate listing leads from Instagram. Keyword automation, ManyChat workflows, and direct CRM sync through Zapier.
A done-for-you weekly content calendar. What to post every day of the week from market data and buyer education to neighborhood spotlights.
Turn Instagram comments into qualified leads on autopilot. Content pillars, DM automation scripts, and a full pipeline from Instagram to Follow Up Boss.
How to build a 1,000 lead pipeline from Instagram. Keyword triggers, DM automation, and a simple funnel that turns followers into contacts.
The Instagram strategy designed to generate $20K a month in GCI. Content pillars, posting frequency, and lead capture workflows that run on autopilot.
The hooks that stop the scroll. Proven opening lines for Reels and posts that drive saves, shares, and DMs from your target audience.
Plan an entire week of content in 60 minutes. A repeatable batch system for posts, Reels, and stories without burning out.
100 days of buyer and seller focused Reel prompts with hooks, topics, and CTAs. Never wonder what to post again.
How to build a personal brand website that actually converts. Layout, copy, and the exact pages you need to look like the obvious choice.
Put it all together. This is your quarter-by-quarter execution plan to start producing at a high level.
How to rebuild from zero using open houses, follow-up, and social proof. Daily actions, weekly targets, and monthly milestones.
The exact week by week system I used to go from zero escrows in 6 months to 11 at one time in 90 days. Open houses, follow up, content, and reviews.
These guides are the framework. The 7 Figure Agent Club is where we build it together with live coaching, accountability, and direct access to Peyson.