The Appointment Close

Most agents have great conversations that end with nothing. The call goes well, the person is friendly, and then it closes with let me know or reach out any time. That is not a close. That is a hope. Roughly one out of ten appointment attempts turns into an actual appointment, and that number is fine. It is only a problem if you are not attempting, and most agents are having enough conversations and attempting on almost none of them. This is the four step close, the three objection swaps, and a card you can print and tape to your monitor. 5 pages. Print page five. Tape it where you make your calls.

• The four steps with the exact lines
• The full script word for word
• Swaps for just looking, not ready yet, and send me info
• The longer version for the six to twelve month buyer
• How to take the pressure out before they bring it up
• A print and tape card

Peyson Robertson 30+ Agent Team | Coachella Valley