The Ideal Client Interview

Most agents do not have a content problem. They have a clarity problem. You sit down to post and you write something for everybody, which means it lands on nobody. Then you open an AI tool and ask it to write the caption for you, and it gives you something polished and completely forgettable, because it has no idea who it is talking to. Neither do you. This guide flips it. Instead of asking Claude to write for you, you hand it a prompt that makes it interview you. One question at a time, pushing back every time you get vague, digging into the last ten people you actually closed until your ideal client is sitting right there on the screen. Twenty minutes and you walk away with a one paragraph portrait of your person, the five fears living in their head right now, and ten content ideas that speak straight to those fears. 8 pages. You do not need more content. You need a person.

• Why your content problem was never a writing problem
• What an ideal client actually is, and why it has nothing to do with your bio
• The full copy and paste prompt
• The three rules that make the session work
• Real examples of vague answers versus specific ones
• Exactly what to do with the output once you have it

Peyson Robertson 30+ Agent Team | Coachella Valley