The Multiplier Checklist

Every closing is the best marketing moment you get all year and almost nobody works it. Most agents treat a closing like a finish line. Sign, fund, record, post the photo, move on. This is the checklist for pulling five more transactions out of the closings you already have. An agent in San Diego asked her buyers if she could put a small sign in their front yard for two weeks. Not a listing sign, a buyer sign. It cost about two dollars. The next day the neighbor called. 7 pages. Print it, staple it to the file, run it the same way every time.

• The seven leverage moments in every transaction
• The buyer sign, a photo of the exact one we use, what it says, and how to ask for it
• The welcome party script for meeting your future sellers
• The testimonial story framework
• The 30, 60, 90 follow up campaign
• A one page checklist to staple to every file

Peyson Robertson 30+ Agent Team | Coachella Valley