The Seller Options Playbook

Most agents walk into a listing appointment with one offer: list the home. When the seller needs something different, that agent loses the deal. A great agent walks in with a menu. The seller picks the path that fits their life, and you are the only agent who showed them every path, so you stop competing on your pitch and start competing on solutions. Inside: the 8 seller options every top agent should offer, including the 72 hour listing priced to create competition and the remodel you fund and manage before the home ever goes live, who each one is for, the exact phrases sellers say that tell you which option they need, the five step script that opens with discovery instead of the menu, the net sheet script that shows sellers exactly what they walk away with, the nine things to have set up before your next appointment including the brokerage and MLS compliance checks, and how to handle the objections sellers raise most. Plus an invite to the free live training where Keegan and Peyson break down every option and how they use them to win listings. 9 pages. You do not lose listings by offering too many options. You lose them by offering too few.

• The 8 seller options every top agent should offer, including the 72 hour listing and remodel before you sell
• The exact phrases sellers say that tell you which option they need
• A five step script for presenting options at the listing appointment, starting with discovery and not the menu
• The net sheet script that shows sellers exactly what they walk away with
• What to have set up before your next appointment, including the brokerage and MLS compliance checks
• How to handle the objections sellers raise most, word for word
• An invite to the free live training where Keegan and Peyson break down all 8 options

Peyson Robertson 40+ Agent Team | Coachella Valley